Creative Explain
Motion Graphic Video Marketing
Who creates videos for business?
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55% of video marketers create all their own videos in-house. 12% exclusively hire other people/companies to create video for them. 32% use a mix – creating some videos in-house while outsourcing others. The low average spend coupled with high proportion of in-house video creators suggests many people have embedded quick, cheap video production into their ways of working, allowing them to work at scale.